08.09.16

retail is changing. and so are we.

Online shopping has raised customer expectations dramatically in recent years. First, it was next day delivery. Now, it’s next hour delivery.

If you can’t give someone what they want, when they want it, someone else will.

As more and more shoppers went online, the internet threatened to wipe out the high street – but bricks and mortar stores have slowly made a comeback.

To get back on track, they had to change tack. Many have become experiential, destination stores attracting customers seeking expert advice, product demonstrations and support.

The world of retail is changing, and so are we. From today, Channel Advantage, the in-store specialists of the hps group, will become hps retail7.

 

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The new name reflects the new landscape: hps Retail7 provides marketing support for clients and retailers that’s ‘always on’.

Harnessing the latest advancements in data and analytics technology, hps Retail7 ensures the right people are in the right store with the right message at the right time.

 

If you’d like to know more, click here or contact hello@hpsgroup.co.uk

    

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ARTICLE BY MARK CORNWELL


CEO. Mark joined HPS as an Account Director and moved to take over the running of the advertising division within two years. In 1989 Mark was appointed to the HPS board. Mark became Managing Director in 1994 and Group Managing Director in 1997. In January 2001, Mark completed a Management Buy-Out of HPS with the CFO, Richard Triggs. Mark has been the principal architect in the development of HPS to become one of the Thames Valley’s leading agency groups and spearheads the company’s M & A programme.

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