24.12.13

wish we'd done that!

I can't believe it's come around so quick again. With the big day rapidly approaching, we're all putting in the groundwork for snogs at the Christmas party and thinking how inappropriate we can make our Secret Santa presents without fear of a tap on the shoulder from HR.

We've had a year to be proud of at HPS, retaining our biggest client after a repitch, and winning our latest bit of new business as recently as last month which augurs well for a prosperous New Year. One of my final tasks of 2013 is picking my favourite bits of work from the year for the HPS Blog. After much deliberation, these are the three pieces from around the globe that I most wish we could add to our showreel:

3. (Agency: DDB New York) They say it's easy to do compelling work in the charity sector, but that doesn’t detract from this impactful social media campaign one bit.

2. (Agency: BBDO Germany) With so much automotive business at HPS, I had to pick a car ad. This witty film captures a powerful insight and hats off to a very brave client.

1. (Ogilvy and Mather, Argentina) Still on the road, but something tonally very different to top my list. All I can say is that this powerful campaign would definitely worked with me.

A very merry Christmas to you, and please drive carefully!

ARTICLE BY RICHARD SELBOURNE


Creative Director

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